Why HYENA Began at a Skatepark?

HYENA began when our founder took her daughter to the skatepark. There, she saw how often women had to prove they belonged before they could simply ride their own way.

1.Why skateboard bearings?

For Lin, HYENA’s founder, bearings were already familiar ground. She had spent more than 30 years in precision bearing manufacturing before starting HYENA.

Taking her daughter to the skatepark gave that experience a new direction. She wanted to support her daughter through the work she knew, bringing her bearing manufacturing background into skateboard bearings.

Learn more about HYENA Skate.

2.A setup that feels like yours

We design for women who want to be taken seriously as skaters and make their own decisions about their equipment. That includes knowing how to care for a setup and choosing a look that feels like their own.

Our approach to design considers shield colors and visual details alongside function. We also value clear, honest maintenance information, so riders can understand their bearings and feel able to look after them.

Women’s experiences are central to our story. Our commitment is to treat every rider with the same attention and respect, and to build a community where skaters can share their setups and stories.

We ride where respect is earned.

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